Onpage factors matter more than with Google

Quick acceptance of failure is what keeps a web marketing program profitable. Google and other search engines also use the text of the URL of the page to determine the content of the web page. You should use your keyword or phrase in the URL of the web page - either …

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Robots.txt

It's generally accepted that using copyright notices and legal disclaimers can be seen as a positive sign by Google as these will make your website look more professional and more like a 'real business'. Social media is another traffic acquisition avenue that can be pursued by website owners. Promoting to …

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Things that make you love and hate doorway sites

Try to improve your site speed and page load times, and make sure that your site is mobile-optimized to maximize your chances of getting sitelinks on mobile. Keep your headings on the shorter side. It isn't just about the number of links that are going to a domain, but about …

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What can you do about mobile search right now?

An increasing number of consumers have purchased software that blocks all forms of advertising. Many site owners do not even know what search engine optimization (SEO) is and what its benefits are. Once you know what the business is like and what the expectations are, it is time to see …

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