That means that, even if you do appear on the second page organically, you will still only be receiving a share of the 4.8% of traffic which clicks onto the second page. Equally, if not more important, is compliance with W3C standards (industry accepted HTML standards) and a sitemap …

A so-called website blocker is something that prevents search engines from accessing the site The returns on written content have been sufficient to sustain most campaigns.YouTube Marketing Video content is rising in both popularity and importance for content marketers-but just how important is it going to be throughout this …

No matter how intelligent they become, search engine algorithms can't recognize the best voice in a piece of writing but if keywords are there, you'll have the opportunity of being heard. Listings at the top of a search engine results page (SERP) are usually a close match for the search …